There must have been countless enthusiasts who asked the photography gods if it is possible to use their full-frame lens into a mirrorless camera body. Now, this is possible with the creation of the Metabones Speed Boosters. These lens adapters fit well onto the lenses and guarantee an increase in angle of view and MTF.

Inspiration behind the product

Is your mind still on a blur as to what can be a great Christmas gift for you or for those close to you? Let Fujifilm Australia give you a clear picture as it announces its newest Cash Back promotion.

The original DJI Ronin had already impressed us with its out-of-the-box approach but the DJI Ronin M has gone a step ahead, and raised the benchmarks for gimbals. The Ronin-M isn’t just another solution for brilliant on-the-move photography. It is about adding new horizons to your creative perspective. A superb advancement in the niche of image-capturing technology, the Ronin-M is undoubtedly the new standard for camera-mounting solutions. There is none other, as nimble, as resolute, and as prepared as the Ronin-M—the reason why we call it the first, true samurai of filmmaking gimbal!

Buying Guide: Camera Backpacks for photographers

Whether you’ve invested in one camera or several cameras, any professional photographer will likely want to protect that investment by investing in a quality, durable camera bag. Camera bags are available in a variety of materials, styles, and sizes to meet the style requirements and professional needs of the buyer.

They’re available in everything from hand luggage bags to backpacks, but for now, we’re going to discuss camera backpacks. Hopefully, this buyer’s guide should provide you with some assistance when shopping around for a new camera backpack, especially when shopping around

 The Australian price for the new HERO4 Session has just been announced. the RRP will be $579. 

The Stock is expected by the 15th of July (2015) and we are taking pre-orders now. 

To pre order the HERO4 session, simply place your order from the product page or call us on 02 8021 3444 and we can process it for you over the phone. 

Smallest Action Camera Ever from GoPro The HERO4 Session

Somewhere between being tiny and compact, and still very adorable—it is hard to find the right words to describe the tiltabe, cube-shaped GoPro Hero 4 Session camera. The adorable design almost

 The Australian price for the new Sigma 24-35mm F2 DG HSM ART lens was announced today.

The Canon mount is due early August and the Nikon is due shortly after. 

As with all popular products, initial shipments are going to be scarce, so to secure your stock early and to avoid disappointment, we do reccomend you placing a pre-order as early as possible.

We are taking is now taking pre-orders and if you wish to proceed, you can either order through our website or by calling us on 02 8021 3444 or send an email to

The Fujifilm X-T1 is a compact system camera that delivers brilliant photographic performance, however, it was criticized for its Autofocus system, which was not up to mark when it came to shooting moving objects. To resolve this issue, and to further enhance the focusing performance of the X-T1, Fujifilm has come with an upgrade to the existing firmware.

The firmware version 4.00 brings a whole new AF system to the camera that improves its performance by a significant margin. Two new modes, Zone and Wide/Tracking, have been added to the system that will allow you to

 Sigma seems to be relentless with lens announcments lately. The latest addition to their high end ART series family is the 24-35mm DG HSM but wait for it....it has constant wide F2 aperture all the way through! 

Being a DG lens, this new release is designed for full frame DSLR cameras but its also compatible with APS-C sensor cameras as well ,obviously cropped. We beleive its the only wide angle zoom lens with a fixed aperture currently on the market making it suitable for a variety of application, Travel, Landscape, Wedding and Events, Portrait and familiy just to name a few. Also Sigma are suggesting that it performs like 3 primes

Exploring What Makes SanDisk Memory Cards Ideal for Digital Cameras

In an era of continuous creation, storage, access, and sharing of digital content, we need solutions to keep our data secure and in a ready-to-use manner. This applies to digital cameras too. An overload of images is also a common reason for causing performance lags in a camera. Various memory storage solutions have surfaced in the market but this has also created a clutter of choices.

We help you break through this chaos. We help you understand memory cards for digital cameras and invest in the best, i.e. SanDisk—global leader in the niche of memory card solutions. This is more than just another buying guide. We help you breathe through the subject, understand its fundamentals, and equip you with all the wisdom needed to make a well-informed decision. You, as a buyer, deserve to know what type of memory card is most